Imagine orchestrating a live event where every cue, every transition, and every moment hinges on flawless technology. One misstep, and the show could crumble. That's where Bitfocus steps in, unveiling its latest innovations at ISE 2026 (Elgato stand 4P880, Fira de Barcelona) to ensure your productions run smoother than ever. But here's where it gets exciting: their flagship platform, Buttons, isn't just about reliability—it's about redefining how we control media in real-time.
Buttons is a game-changer for AV professionals, offering a unified, drag-and-drop interface that simplifies even the most complex setups. Think of it as the Swiss Army knife for live events, broadcasts, and installations. Operators no longer need to juggle multiple tools or worry about distractions—Buttons streamlines everything into one intuitive system. And this is the part most people miss: it’s not just about ease of use; it’s about absolute reliability, a non-negotiable for live productions.
The latest version of Buttons introduces a groundbreaking architecture: three virtual machines (or dedicated hardware) running in parallel, guaranteeing zero downtime. This isn’t just a technical upgrade—it’s a promise that your show will never stop, no matter what. But here’s the controversial bit: in an industry where third-party software often feels like a necessary evil, Buttons eliminates the need entirely. Its built-in cue lists handle everything, from stacked actions to conditional triggers based on time, date, or device data. Is this the end of interoperability headaches, or are we trading flexibility for simplicity? Let’s discuss.
Security is another area where Buttons shines—and sparks debate. With single sign-on integration and hardware activation via physical tokens or biometrics, it’s virtually impenetrable. But does this level of security come at the cost of accessibility? Bitfocus CEO Ole-Andreas Løvland argues otherwise: “Buttons is built by media professionals who understand the chaos of live events. We’ve made it enterprise-ready without sacrificing user-friendliness.”
Løvland highlights Buttons’ compatibility with over 700 devices from leading vendors, a nod to its open-source roots in Companion. “It’s the same philosophy,” he explains, “but with the muscle to handle the biggest shows and the simplicity to support the smallest.” Whether hosted on macOS, Windows, or server networks, Buttons unifies control across multiple locations and production elements. And while bespoke interfaces are possible, most users will gravitate toward dedicated hardware like the Elgato Stream Deck—a testament to its plug-and-play nature.
But here’s the real question: In an era where technology is both savior and saboteur, is Buttons the ultimate solution for live production, or just another tool in the toolbox? Try it for yourself at ISE 2026, stand 4P880, and let us know what you think. Agree or disagree, one thing’s clear: Bitfocus is raising the bar for show control. Visit https://bitfocus.io to learn more—and join the conversation.